Latency: The time it takes for a signal to travel to and from an internet server, measured in milliseconds (ms), is known as the latency or ping. When it comes to video conversations or gaming, a reduced latency implies your connection is more responsive. Download Speed: How Fast download rates […]
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To prepare the BP profile, assumptions and intuitions must be put aside. This process, like all research, demands the application of effective inquiry. Techniques and methodologies, as is the case of the interview . Conduct Interviews Among other things, it is necessary to ask about work routines. Positions or segments, […]
Keywords are the terms and sentences that users use to search on engines such as Google and Bing. Positioning for Logically, each market segment has keywords that represent a very good. Opportunity for positioning in search engines and, consequently, guarantee. The exposure and visibility necessary for any content strategy. For […]
Content marketing goes far beyond producing content for blogs, websites and social networks. It is necessary to think about the best way to distribute this content. Successful Content In order to increase your audience and be able to measure the results. By focusing on achieving sustainable results and attracting business […]
The answer is overwhelming: no. Customer service is a small part of the customer experience but it is not the same. As we already mentioned, CX is based on perceptions that the customer has about your. Customer Service business thanks to the interactions they make before becoming a consumer as […]
There are concepts within CX that have allowed the creation. And application of the strategy to ensure results. what is generated after applying everything mentioned. And that supports the viability of the strategy in general. These concepts form a value chain, connecting aspects such as emotions. Which were previously considered […]
One of the strengths of a leader is achieving the emotional leadership of his work teams. People who expect and aspire to a work, professional and human ecosystem where they can coexist to produce, learn and grow professionally and personally. Storytelling helps leaders awaken positive emotions that facilitate communication and […]
This week I am planted. On Monday she published a personal reflection on entrepreneurship and on the concept of battles turned into learning. On Tuesday I published my article on Storytelling and Leadership , and today I end the week with this article invited to my virtual house. Today I […]
Emotional Marketing and Neuromarketing at Christmas . Therefore, I’m here again, and this time with the necessary load of Emotional Marketing and, obviously for these Christmas dates, forced to talk a little about Neuromarketing. Let’s go by parts. Although I have written many times about Emotional Marketing on my blog […]
A few hours before the end of 2019. I can’t think of a better way to thank those who have made this speech possible, dedicating part of my time to writing these letters by and for you, and sharing them. I owe it to you in the same unconditional way […]