The usefulness of networks , what Social Networks are for , is a very old topic of discussion but one that, in my case at least, I continue to be asked in the trainings I give. If you are thinking about working as a community manager , or are looking […]
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We all want to sell with social networks , and social media helps you do that: to bring your potential customers to your website to convert. But if you don’t have a strategy beforehand, all the steps you take will come to nothing. You will not find a good social […]
It doesn’t matter if you take a brand that has been on. Social networks for a long time, or you are going to start using social networks for the first time. A brand only grows on the Internet in its social networks if it works with strategy, with care, with […]
In a context of IT jobs unemployment, finding a job, for example. Is an objective to achieve; it is the dependent variable of the orientation process. In a situation in which the person is already employed but dissatisfied on a personal and professional level. The objectives of the orientation are […]
To refer to very different elements in very diverse contexts and situations. A person’s motivation is said to “generate” that person’s behavior. The operational and concrete definition of “motivation” presented here is related to the existence of a problem defined in a general sense. That is, there is motivation when […]
The way Effective motivators and their function depend on each person. Their learning history and the specific situation in which they find themselves. among other factors. This means that what motivates a person, and the way in which it motivates them, is different from other people. Even what motivates a […]
A digital marketing professional must always be aware of what is happening in a sector as changing as the online one. Every day social networks present new Check list to stay functionalities, new APPs appear and new digital business models emerge. Being aware of all this […]
A few months ago Instagram introduced a new feature: Instagram Stories . In this way, this social network was coupled with the dynamics of Snapchat , trying to Complete guide captivate an even younger audience. The strategy began to be very useful for brands. Instagram Stories allows […]
We have talked about Facebook fan pages on several occasions, but we have never stopped at Facebook groups. A powerful communication tool that allows us to What they are create communities around a topic. An example of this is « A Community Manager The Group «, the […]
Before looking for a design agency, you need to know what design elements will impact your brand and the perception of your business. Most people underestimate some of these elements, but research proves that simple changes on your landing page can dramatically lead to more sales due to a change […]
Extracting a couple Explore big of key ideas, interpreting them and acting on them can be really expensive. If we add to this that we live in a hyperconnected, global and frenetically Automatically generated dynamic world, the cost of synthesis, analysis, interpretation and action of this data can be very […]
In Germany there is a saying Are you ready related to the world of football. Translated it would be. After that, something like “After the game, it is before the game.” You can apply this philosophy perfectly to the business this Christmas world. “After Christmas is before Christmas.” I have […]
