The b2b buying journey has chang dramatically over the last year with covid-19 accelerating the shift to digital and remote working arrangements. Companies that have not been able to adapt to this where to find change have lost sales and revenue opportunities. For companies operating in b2b sales therefore mapping the new customer purchasing journey. Will be essential to unlock growth even in the coming years. To hit growth objectives and create a shopping experience align with what customers ne sales managers must prioritize four specific areas.

Your sales force will have the opportunity to

Differentiate their company from competitors by offering a customer-centric experience that aligns with their evolving preferences. Do you B2b Leads ne further information or advice to improve the performance of your salespeople or make sales processes more effective? Our experts are at your disposal for a free online session! New Call-to-action B2B SALES | B2B DIGITAL MARKETING | SALES ENABLEMENT New Call-to-action What’s new for success in B2B Are you a sales director marketing manager or CEO? Do you simply want to delve deeper into the dynamics of the B2B world? Subscribe to the Fontimia blog to be updat on news: • marketing & sales • content & digital •

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